
Discover How GB Tech
Boosted Growth with TRIdigital's Expert Marketing Solutions

These Stats Don’t Lie,
But They Do Brag!
518
Leads Generated
24
Months
$1.5M
Revenue
34
Appointments

Introduction
GB Tech is an MSP based out of Houston. They have 30 years of IT support experience and have a dedicated team with deep family ties and strong values. GB Tech came from NASA – so mission-critical IT has a whole other meaning to them.
Challenges
Like many other MSPs, GB Tech hinged the success of their business on referrals. In an oversaturated market coupled with unpredictability… they’re less than ideal. Without neither a brand differentiator nor a sales process, GB Tech needed marketing guidance.

Mission-Critical
Sales Training
Though the leads were abundant, GB Tech had trouble converting them into sales. During an annual marketing review, we helped GB Tech overcome sales challenges through impromptu sales training and marketing consulting. Armed with new knowledge, sales were closing in record numbers.


Marketing Launch Pad
Much like NASA, we ensured GB Tech’s successful relaunch by creating a overarching theme that fit their persona: “Mission-Critical IT”. We designed a custom site that fit their story, leveraging their history, capabilities, and theme throughout all their marketing collateral. Suddenly, the leads came pouring in.
The Results
Our 500+ leads for GB Tech is impressive. But even more impressive was witnessing their transformation, which allowed them to adapt their sales strategy to close a minimum of one managed service deal per month, with some being as high as $20,000 per month.